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Chris Peck

Senior UX / UI Designer

Aligning User Needs with Business Goals | User Research • Design Systems • CRO & A/B Testing

Located in Surrey, United Kingdom

I’m a Senior UX/UI Designer and Front-end Developer with 15+ years’ experience delivering user-centred digital experiences across health, travel, retail, entertainment, automotive, and eCommerce.

I’ve led UX and UI across brands including Nuffield Health, The Travel Corporation (TTC), Monopoly Events, Howdens Joinery, Iglu Cruise, Robert Dyas (Theo Paphitis Retail Group), Domestic & General, SKY, Nissan, Celgene, and Raindance.

I work across the full design lifecycle from research, insight generation, and user journey mapping, through wireframing, prototyping, UI design, and usability testing, to handover and front-end implementation. I’ve delivered responsive websites, digital products, and apps across mobile, tablet, and desktop, supporting both B2C and B2B audiences.

I’m highly experienced in Conversion Rate Optimisation (CRO), using analytics, behavioural insights, and A/B testing to inform design decisions, validate hypotheses, and drive measurable improvements in conversion, engagement, and revenue.

More about me

Latest Case Studies

Monopoly Events App (2025)

Monopoly Events App (2025)

Apps & SoftwareFeatured WorkDecember 28, 2025
Multi-Brand Design System (2025 and Beyond)

Multi-Brand Design System (2025 and Beyond)

Featured WorkTTCJuly 28, 2025
Travel Agent Portal (TAP) – One Portal, All Brands (2025)

Travel Agent Portal (TAP) – One Portal, All Brands (2025)

Case StudiesFeatured WorkTTCJuly 28, 2025