A collection of UX, product, CRO, AI exploration, and digital transformation projects focused on improving customer journeys, simplifying complexity, and creating scalable digital experiences.
Protected: Connected Product Ecosystem (2026)
Protected: Connected Product Ecosystem (2026)
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Designing AI-Assisted Healthcare Journeys (2026)
Designing AI-Assisted Healthcare Journeys (2026)
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Exploring Future AI Product Concepts, Apps & Member Journeys (2026)
Exploring Future AI Product Concepts, Apps & Member Journeys (2026)
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Exploring AI-Assisted Gym page (2026)
Exploring AI-Assisted Gym page (2026)
Read MorePortfolio Note: Some case studies use the fictional Health Hub and Pulse Fitness brands to demonstrate product strategy, UX thinking and AI concepts without referencing a specific organisation. The concepts are designed to be transferable across the health and fitness sector while respecting the confidentiality of previous client work.